In The Press
To view articles about Tusk featured in major publications during 2012 see below:
TITLE: Family Festival in July
PUBLICATION: Country Life
DATE OF PUBLICATION: 14th May 2012
AUTHOR: Flora Howard
The Dare2 festival is designed to suit all the family. With dance, art, sports and music activities at Tollard Royal, Salisbury for two days and nights (July 6-8 2012), there will be something to suit everyone in a relaxed family atmosphere.
The theme of the festival this year is ‘Safari' and representatives from wildlife conservation charity Tusk Trust and the safari and wilderness travel company Natural High will be hosting unusual landrover safari drives.
TITLE: 'Slaughtered for their ivory': Up to 35,000 elephants slain in one year, charity says
PUBLICATION: NBC News
DATE OF PUBLICATION: 30th April 2012
AUTHOR: Carol Marquis
Up to 35,000 elephants were killed last year for their tusks, the head of a charity told NBC News.
Charlie Mayhew, the chief executive of Tusk Trust, said: "What we have witnessed over the last 18 months or two years has been a significant escalation in the poaching of both rhino for rhino horn and elephant for ivory, fueled by sort of a dramatic increase in demand from consumers in the Far East.
TITLE: How tourism can help tackle poaching
PUBLICATION: The Telegraph
DATE OF PUBLICATION: 27th April 2012
AUTHOR: Brian Jackman
Ian Craig, one of Africa's leading conservationists, says local communities are leading the charge to stamp out poaching.
TITLE: Poaching in Africa: the scale of the problem
PUBLICATION: The Saturday Telegraph
DATE OF PUBLICATION: 28th April 2012
AUTHOR: Charles Starmer-Smith and Brian Jackman
Following Prince William's passionate anti-poaching speech, we look at the disturbing facts behind the poaching spree.
In the years before the Tusk Trust was established in 1990, poaching was so widespread that elephant populations in many parts of Africa were threatened with extinction. The ivory trade was banned in 1989 yet in the last year poaching levels have returned to those of the 1980s. Black-market prices have risen so high that rhino horn has become more valuable than gold. A horn can change hands at £40,000 per kilogram (2.2lb), compared with £33,000 for a kilogram of gold. With an average horn weighing 7kg and worth nearly half a million dollars, it is little wonder that poachers are willing to risk their lives.
TITLE: William and Kate premiere 'more drama than EastEnders'
PUBLICATION: ITV News
DATE OF PUBLICATION: 26th April 2012
The Duke and Duchess of Cambridge walked the red carpet tonight as they highlighted Africa's threatened wildlife at the UK premiere of a big-cats film.
After the film screening of African Cats, highlighting threatened wildlife, Prince William gave an impassioned speech, calling for the world to try to halt the threat to lions and cheetahs.
TITLE: William And Kate At Big Cats Film Premiere
PUBLICATION: Sky News
DATE OF PUBLICATION: 26th April 2012
The Duke and Duchess of Cambridge have walked the red carpet at the UK premiere of African Cats, a film about Kenya's threatened wildlife.
The documentary, which is raising funds for the Duke's UK-based charity Tusk Trust, is about a pride of lions and a family of cheetahs battling for survival on Kenya's plains.
TITLE: Royal couple attend African Cats film premiere
PUBLICATION: BBC News
DATE OF PUBLICATION: 25th April 2012
The Duke and Duchess of Cambridge have attended the premiere of a film that celebrates African wildlife.
African Cats is a documentary that follows the lives of a pride of lionss and a family of cheetahs.
Some of the box office receipts of the film will raise funds for the Tusk Trust, a conservation charity of which Prince William has been the patron of since 2005.
TITLE: Prince William and wife Kate attend London’s ‘African Cats’ charity premiere
PUBLICATION: The Washington Post
DATE OF PUBLICATION: 26th March 2012
Prince William and his wife Kate were guests of honor at the U.K. premiere of Disneynature’s “African Cats” on Wednesday.
Filmed in Kenya’s Masai Mara region from August 2008 to October 2010, “African Cats” follows a pride of lions and a family of cheetahs in the savanna. British actor Sir Patrick Stewart narrates the documentary, which is directed by Keith Scholey (”Big Cat Diary”) and Alastair Fothergill (”Earth,” ‘’Deep Blue”).
TITLE: Marathoners Roar on Safari Course
PUBLICATION: Canadian Runner Magazine
DATE OF PUBLICATION: March 2012
AUTHOR: Margaret Webb
Two helicopters and a spotter plane spent the early morning scaring lions and other wildlife from the race course. Still, the start was delayed 15 minutes while armed rangers frantically tried to dissuade one elephant from crashing the start line. The Safaricom Marathon and Half-Marathon in Kenya is considered one of the world’s most unique races, winding through the 18,200-hectare Lewa Wildlife Conservancy on the slopes of Mt. Kenya. It’s the only place you can run across the savannah as our ancient ancestors did, in the same territory as endangered Grévy’s zebras and black rhinos, gazelles, antelope and some very big cats such as leopards and cheetahs.
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TITLE: Safaricom Marathon
PUBLICATION: The Nature Conservancy
DATE OF PUBLICATION: 6th March 2012
Endurance-running champion Scott Jurek and CEO Mark Tercek will lead The Nature Conservancy’s Team Nature in Kenya at the 2012 Safaricom Marathon, one of the world’s most challenging races.
The 13th Annual Safaricom Marathon and Half Marathon will take place June 30, 2012, at the Lewa Wildlife Conservancy. Organized by Tusk Trust with support from Safaricom, the event raises significant funding for community development and wildlife conservation programs in Kenya.
TITLE: Tusk Trust Investing in the Future of Africa
PUBLICATION: Horizon Magazine
DATE OF PUBLICATION: 8th March 2012
AUTHOR: Meredith Ogilvie-Thompson
The setting was about as far away from Africa as it gets. Up a winding private road in Beverly Hills, on an immaculate estate with views that stretched out toward the Pacific Ocean. Just another sleepy Sunday morning, save for the fact a handful of Hollywood’s more celebrated residents had gathered to await the arrival of the world’s most famous couple, the Duke and Duchess of Cambridge, who were there to mark the launch of a US initiative by the Duke’s African conservation charity, Tusk Trust.
TITLE: Lewa Marathon grows in stature as this year’s edition launched
PUBLICATION: Daily Nation
DATE OF PUBLICATION: 6th March 2012
AUTHOR: Sammy Kitula
What began as a simple idea in 2000 has seen the Safaricom Lewa Marathon grow into a world-renowned event.
What with running alongside world renowned athletes like Paul Tergat, Catherine Ndereba and Henry Wanyoike as zebras and gazelles graze metres away in the expansive Lewa Conservancy in Isiolo.
More than Sh245 million has been raised in the past 12 editions and, with registration for this year’s event on June 30 underway, the event promises to be another success story.
TITLE: Safaricom launch Lewa marathon on June 30
PUBLICATION: The Star
DATE OF PUBLICATION: 6th March 2012
AUTHOR: Wendy Maina
Safaricom yesterday announced their Sh9.7m sponsorship of the 2012 Safaricom Marathon in Lewa. The mobile telephone service provider yesterday launched the 13th edition to take place at the Lewa Wildlife Conservancy on June 30.
Regarded as one of the toughest marathons in the world, the Safaricom Marathon seeks to use Kenya’s favourite sport, athletics, as a fund raising tool toward conservation efforts in the Lewa conservancy while at the same time, funding development projects in the area.
TITLE: Rhino poaching: 'These animals are all too easy to kill’
PUBLICATION: The Telegraph
DATE OF PUBLICATION: 1st March 2012
AUTHOR: Victoria Moore
A close friend of Prince William talks of the senseless slaughter of a favourite rhinoceros.
The Prince takes a keen interest in the plight of these animals, which are at ever-increasing risk from the poachers who sell their horns for more than the price of gold.
TITLE: Cape Town to Twickenham for Heroes and Tusks
PUBLICATION: Richmond and Twickenham Times
DATE OF PUBLICATION: 19th February 2012
AUTHOR: Rachel Bishop
A 22-year-old graduate has taken on a 13,000km cycle from Cape Town to Twickenham to raise money for two charities.
Will Ferrier is raising money for Tusk Trust and Help for Heroes to turn his cycling challenge into something that will help others.
To view archived articles from previous years click on the relevant link
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